Friday, November 30, 2012

User:EviaMoon3821 - Nkokonjeru

From Nkokonjeru

Website marketing Strategies

What makes any online business a runaway success? An incredible launch is great and simple but also in the long term oahu is the careful planning and implementation of website marketing strategies which makes the online business a revenue generator. A combination of good affiliate marketing strategies like affiliate marketing online or Ezine publishing or blogging, requires research and organizing.

Internet comes with online marketing software and other marketing methods like quick Ezine publishing, to produce your internet business a million-dollar industry with just some hours and days spent concerning this. Well, let me tell you that overnight success of online marketing strategies can be a carefully publicized myth.

Successful How to Get Traffic are not devised in one day or two, but take effort, meticulous research, implementation and monitoring of various marketing techniques like Ezine publishing, Internet affiliate marketing, banner ads, SEO (Search Engine Optimization), blogs, Good adsense, etc.

Create an effect together with your affiliate marketing strategy by implementing a variety of these proven advertising models.

Targeted Niche internet marketing: Determine the buyer for the internet business. Survey the consumer categories and usefulness of your product just for this. Organize your Marketing Strategy around your niche customers. Niche marketing techniques will require optimal using other internet marketing ways to become successful.

Online marketing: Register with programs that provide your company on their internet marketer networks. You will definately get a readymade list of people needing to sell your products or services for the commission from the sale. The commission structure can be decided on your part. Remember that best affiliates charge the greatest commissions, however are a great focal point in internet affiliate marketing success. Affiliate marketing online could be the simplest Affiliate marketing strategy.

Ezine Publishing: Produce a subsciber lists or make use of an old email list for sending newsletters (Ezines) regarding your business. Make maximum utilisation of the referrals. Have individuals to your site signup to the Ezine and in many cases refer a friend. Publish your Ezine carefully to target your company audience. Having other popular businesses advertise inside your Ezine provide a place inside their Ezine marketing too, widening the sphere of your respective online marketing strategy.

SEO Piggybacking: Among the oldest internet marketing strategies is usually to hitch a ride on another successful business. Add keywords for your web content to get your site search engine optimized (SEO). Research various search engines like Google, Yahoo, MSN, Ask Jeeves, etc for keywords describing your business. Confirm the companies that rate the greatest with the search engines like google and obtain your internet site optimized to the same keywords watching your company appear high in search engine results.

Banner ad campaigns: Carefully select high traffic websites to position your banners. Research the host websites for competitors' ads, content quality, ad content quality, what other sites hyperlink to it, search engine optimisation with the host website, and of the ad. Banner Ads are an invaluable a part of internet marketing strategy.

Reviews and Awards: An overview coming from a popular reviewing and/or award site can assist you establish credibility using your visitors. Have your visitors review you. Your reviews being posted in blogs and forums will also help with the success of your web web marketing strategy.

Pay-per-click (PPC) Campaign: This is the tricky internet marketing strategy but can become hugely successful when monitored closely. Decide on a PPC program that permits the particular flexibility to find out your everyday expenditure just for this directed increasing visitor count method.

Blogs: Blogging is an integral part of each successful internet marketing strategy today. It is possible to publish your individual blogs in your internet site or become a member of other blogs. Selecting successful networking sites for blog placement increases your market presence.

Ebay auctions: This textual online marketing strategy places related text AdWords by Google on your website. By playing this mlm you build up your presence with individuals Adsense and earn an improved SEO placement.

Freebies: Offer free coupons or discounts in your website along with your ad placement on other sites. Track these freebies along with their success by allotting a code to every one coupon and monitor the achievements of this kind of affiliate marketing strategy. The freebies is often as banners or text ads and are efficient at directing customers to your internet site.

By carefully deciding on a combination, you can create a very successful affiliate marketing way of the long term.

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The Whole Health Cairn: A Radical New Wellness Model | Care2 ...

As a physician, I?ve been exposed to a variety of wellness models, most of them pie charts and pyramids detailing what it takes to be optimally healthy ? a nutritious diet, an exercise regimen, enough sleep ? you catch my drift.

But something about these wellness models always left me feeling like something was missing. First, it was the format. A pie chart implies that you can take out a piece of the pie and still keep the rest of the uneaten pie intact. The same is true for a pyramid ? if you take a strip out of a pyramid ? you wind up with a shorter, but still stable pyramid.

Some wellness models are more holistic than others, accounting not only for conventionally ?healthy? behaviors, but also for other facets of what makes a good life ? social network, professional life, etc.? Even still, I never found one that spoke to my soul. None of them ever felt expansive enough, comprehensive enough, or acknowledging of the interdependency of all the facets of what makes us whole and how these life factors affect the body.

From the day I launched?OwningPink.com on April 26, 2009, my intention was to create a blog that explored all the facets of what I believed led to a healthy life ? relationships, work/life purpose, creativity, spirituality, sexuality, your environment, finances, mental health, and physical health.? My hypothesis was that each of these facets had to be in balance, not only with each other, but with the truth of who you are, the part of you I call your ?Inner Pilot Light.? ?In other words, it?s not enough to be in a relationship if your relationship is out of alignment with your truth. It?s not enough to be having sex if you?re selling out your authentic sexual desires. It?s not enough to go to church if you really find communion with Source in nature instead. For years, my blog focused on helping people understand health in this kind of expanded way, but it didn?t fit neatly into an elevator speech or any wellness model I?d ever stumbled across.

The Vision

Then one day, while I was hiking in coastal West Marin County on the North Coast trail up towards Mount Tamalpais, I had a vision that appeared in front of me like a slide projected over the coastal landscape. The image that appeared before me was so vivid, I raced home and drew it on a large piece of watercolor paper. It looked like this, and I called it the ?Whole Health Cairn.? (You can watch me talk about it in my TEDx talk here).

The Strength & Fragility of the Cairn

The new wellness model that downloaded into my consciousness was based on the image of a ?cairn,? those stacks of balanced stones that tend to grace beaches and mark sacred landmarks (featured in the photo at the top of this blog). I?m an artist, so I?ve always been drawn to cairns for their sculptural beauty, but I also love them because of their simultaneous strength and fragility.? A well-built cairn subjected to ocean surf can survive a winter storm, but displace one stone out of balance and the whole thing topples.

The Body On Top

Most wellness models suggest that the body is the foundation upon which everything else is built, that in order to have close relationships or a successful career, the body must be healthy. But I?ve come to believe that the opposite is true, that the body is a barometer of the health of other areas of our lives, and that when our lives become unhealthy or unbalanced, the body is first to decompensate.

The body starts communicating via whispers ? subtle physical symptoms like nausea or a headache or a tightness in your chest or a pain in your back. But if we ignore the messages the body is trying to communicate when it whispers, the body begins to yell ? and suddenly ? THWACK ? you?re facing a serious illness.

This is why the Physical Health ?stone? is on the top of the Whole Health Cairn, as a reminder that if you?re in a toxic relationship or you?re not singing that song your soul longs to sing or you?re stuck in a miserable job, your Whole Health Cairn is likely to become unstable, and as the most precarious stone on top, the body is likely to get sick.

Your Inner Pilot Light Is The Foundation Of A Healthy Life

So if the body isn?t the foundation of your health, what is? The foundation stone of the Whole Health Cairn, the one upon which everything else is balanced, is that part of you I call your ?Inner Pilot Light,? that essential, unapologetically authentic, always radiant, never extinguished essence of your core ? call it your ?highest self? or your ?Christ consciousness? or your ?Buddha nature? or your soul.

When we lose touch with this part of ourselves, we wind up out of alignment, and as an extension of that core imbalance, we might find ourselves in jobs we hate, relationships that poison us, with spiritual lives that fail to feed us or sex lives that leave us feeling drained, rather than fulfilled or living in environments that deplete us. It?s no wonder our bodies respond with illness.

(If you feel like you?ve lost touch with your Inner Pilot Light,?sign up here for free daily messages from your Inner Pilot Light).

The Science Of The Whole Health Cairn

When I first saw the vision of the Whole Health Cairn, I had no idea whether what I saw was scientifically verifiable. Was there scientific proof that your relationships affect your health? Can your job really make you sick? Does expressing yourself creatively or enjoying an aligned sex life or tapping in spiritually really optimize your health?

What ensued was a deep dive into the Bible of modern medicine, the peer-reviewed medical journals like the New England Journal of Medicine and the Journal of the American Medical Association. The copious data I collected became my upcoming book?Mind Over Medicine: Scientific Proof You Can Heal Yourself (Hay House, May 2013). But until then, suffice it to say that the data I uncovered blew my mind.

Is there proof that each stone in the Whole Health Cairn is critical to living an optimally healthy life? You betcha. In fact, what I found suggests not only that it?s critical, but that the health of your relationships, your professional life, your creative life, your spiritual life, your sex life, your environment, your finances ? in essence, the health of your mind ? impacts your health far more than your diet, exercise, smoking, drinking, sleep habits, or how many vitamins you take. In fact, the data I uncovered led me to make this radical statement in my TEDx talk.

What if caring for your body is the least important part of your health?

I now believe ? and the scientific data supports this ? that caring for your mind is the single most important preventative health measure you can take ? even more so than quitting smoking, daily exercise, eating your veggies, or enough sleep.

Which Stones Bring You Peace? Which Stress You Out?

Each stone in the Whole Health Cairn has the potential to both heal you or make you sick. A healthy romance can cure you, whereas a toxic one can poison you. Making your art or writing your novel or singing your song or creating your dream business can be medicine ? but if you know what you long to do and aren?t doing it, it can toxify you.? Living in nature and surrounding yourself with what you love can be your body?s medicine ? while living where your Inner Pilot Light feels squashed can make you sick.

The key to preventing disease ? or curing it if you?re sick ? is determining what is out of alignment with your Inner Pilot Light and then being brave enough to take actions meant to bring your life back into alignment with your truth. When you do, you make the body ripe for miracles.

What Is Out Of Balance In Your Whole Health Cairn?

I challenge you to assess your Whole Health Cairn and ask yourself which stones stress you out and which ones bring you peace? Which are forces of healing for you? Which might be making you sick?

If you are sick,?what does your body need in order to heal?

Share your answers with us here.

Always seeking balance,

Lissa

Lissa Rankin, MD: Creator of the health and wellness communities?LissaRankin.com and?OwningPink.com, author of Mind Over Medicine: Scientific Proof You Can Heal Yourself (Hay House, 2013),?TEDx speaker, and Health Care Evolutionary.?Join her newsletter list for free guidance on healing yourself, and check her out on?Twitter and?Facebook.

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Source: http://www.care2.com/greenliving/the-whole-health-cairn-a-radical-new-wellness-model.html

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alcohol sergeant: makaskarler: World Racquetball News: no 1 ...

Donna Ryder from Newport, Co. Mayo, is a Sports Scholarship student at IT Sligo and is currently ranked the no 1 racquetball player in Europe. She was conferred with a Bachelor of Business in Recreation and Leisure at the 2012 IT Sligo Conferring.
Mayo graduates were among more than 1,800 graduates conferred at IT Sligo at its annual Conferring Ceremonies last week. President of IT Sligo, Professor Terri Scott, said encouraged the graduates to be entrepreneurial in their outlook.
She quoted the President of the USA Barak Obama who said that ?focusing your life solely on making a buck shows a certain poverty of ambition. It asks too little of yourself. Because it?s only when you hitch your wagon to something larger than yourself that you realise your true potential.?

Source: http://mauro-racquetball.blogspot.com/2012/11/no-1-racquetball-player-in-europe.html

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Source: http://makaskarler.blogspot.com/2012/11/world-racquetball-news-no-1-racquetball.html

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Source: http://alcohol-sergeant.blogspot.com/2012/11/makaskarler-world-racquetball-news-no-1.html

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Powerball jackpot advice: First pay taxes

1 day

What would you do with more than?half a billion dollars?

The web?is filled with fantasy stories about what kind of private jet or private island or yacht or diamond tiara you could buy if you win the jackpot in the upcoming Powerball drawing.

But going on a shopping binge would only turn any of these dreamers into the latest in a long line of ruined lottery winners. They would do better to follow the advice of experts who make a living advising the rich on how to preserve and manage their fortunes.

Here is their advice on what you should do with a $550 million jackpot.

Pay taxes. The first decision you?ll have to make is whether to take your prize in a lump sum or in multiple annual payments (usually spread over 20 years or more). Wealth advisers say the Powerball winner should opt for the lump sum ? partly for tax reasons, but also for planning. The lump sum for a $500 million jackpot would be about $327 million.

Lottery winnings are taxed as ordinary income. Since tax rates are likely to increase next year, you can take the lump sum now and pay this year?s lower tax rates. If the top rate goes to 39.6 percent from this year?s 35 percent, paying this year?s rate would save more than $16 million.?

11 crazy things more likely to happen than winning the Powerball jackpot

The estate tax is also likely to go up. So if you opted for annual payments, and you passed away ?before the payments were all made, the total value of your remaining payments could be subject to the higher estate tax.

Plus, advisers say, the lump sum can be put in a trust or other planning vehicle.

Make a gift. Under current tax law, couples can give $10 million as a gift, tax-free. After that the rate is 35 percent. Next year, barring a "fiscal cliff" deal between the White House and Congress, the lifetime gift-tax exclusion for couples goes from $10 million to $2 million and the rate goes to 55 percent.

So if you?re planning on sharing with friends and family, best to do it before Dec. 31.

Cool off. Sudden wealth has a way of ruining people lives, and there are plenty of stories of lottery winners going bankrupt, getting scammed by friends and fraudsters and going overboard with spending, drugs or other pleasures.

Related: Jackpot will only buy you misery

You can limit those risks by taking a ?cooling off? period. Once you get the check, advisers say you should put all the money into a low-risk money market fund or savings account and leave it alone.

Make a plan. Once the money is in the bank ?cooling off,? hire a financial adviser or wealth planner who will help you create a spending plan and investment plan. While most people can?t imagine blowing $327 million, it?s easier than it looks.

?You get a corporate jet and the crew, and you want to add couple of million-dollar homes and pretty soon you can exhaust it,? said Charles M. Aulino, director of financial planning for the Glenmede Trust Company. ?They need someone to walk them through the spending scenarios and know where those bookends are.?

Once you do that, and know your income needs, you can develop an investment plan. That, according to wealth advisers, should include the usual preservation-oriented mix of bonds, stocks and alternatives.

Then, and only then, can you go out and buy those 10 ?Ferraris and diamond tiaras for your friends.


Source: http://www.nbcnews.com/business/advice-lucky-so-so-who-wins-huge-powerball-jackpot-1C7285635

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UN offers prize to illuminate 3,000 Bosnian homes

(AP) ? Challenge prizes have inspired inventions like margarine or canned food or achievements like the Lindbergh flight over the Atlantic.

To help people living too far from Bosnia's power grid, the United Nations on Thursday offered $20,000 to whoever invents a relatively cheap renewable energy solution for over 3,000 families there.

But the marketing potential of the invention is much higher, said Yuri Afanasiev, the U.N. coordinator in Bosnia.

The winning solution should not cost more than ?5,000 ($6,500), be easy to handle and maintain and provide enough hot water and power to supply an average household.

"Ultimately, we are offering solutions for elderly people who will not have the skill to manage and maintain anything complicated," he said.

Such a kit could then be replicated in other remote areas in the world or in national parks. Similar kits of solar panels already exist but the U.N. is looking for a cheaper solution ? and one that matches Bosnia's harsh winter and its relatively high living standards.

Fifty families will get the winning solution in 2013.

The Isakovics, who live 12 kilometers (7 miles) from the small town of Stolac in Bosnia's southeastern hills, would like to be one of them. They rebuilt their house after Bosnia's devastating 1992-95 war but lost every hope that a washing machine would ever make it onto their shopping list.

"So we live like our chicken," said Rizvo Isakovic, 53. "We go to bed when the sun goes down. In the winter, that's around 6 p.m. Oh, man, your body gets stiff after lying around for 12 hours."

A small generator they received as a donation is too expensive to run for the five-member family, which lives on the cheese that Rizvo's wife Izeta produces from their five cows and 70 sheep.

Asked what he thought living with electricity would be like, Rizvo paused.

"It would be like being born again," he said.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/495d344a0d10421e9baa8ee77029cfbd/Article_2012-11-29-Bosnia-Power%20Prize/id-6c8413d21dac4f1f928a5b13370ba685

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Thursday, November 29, 2012

Oculus Rift gaming headset delayed, developer kits now shipping in ...

When the the Oculus Rift VR gaming headset hit Kickstarter in August supporters were expecting their development kits to arrive before the end of this year, but the company has hit a snag ? and the kits are now set to ship in March of 2013. A detailed post on the company's blog explains that Oculus has been trying to turn around more than 7,500 kits in response to the Kickstarter campaign, but that it has been forced to make some tweaks and changes as it moved to the manufacturing process. One of the most vital components ? the 5.6-inch LCD display itself ? needed to be swapped out after the unit the company had been using in prototypes was discontinued. According to Oculus, the 7-inch replacement "beats the old display in almost every key area," though it is slightly heavier. The company is also creating its own motion sensor for the Rift, which should be included in the units shipping in March; earlier Rift prototypes used an off-the-shelf component.

Oculus estimates that the majority of Kickstarter backers will receive their units in March, though the full slate of orders will not be filled until April. For those that have taken advantage of the development kit pre-orders Oculus is offering on its website, the wait will be just a bit longer: the company is scheduled to ship those units starting in late April after all Kickstarter orders have been filled.

Source: http://www.theverge.com/2012/11/28/3702568/oculus-rift-gaming-headset-delayed-developer-kits-march-2013

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SEC's Walter may take similar path to ally Schapiro

WASHINGTON (Reuters) - For the past four years, Elisse Walter stood out at the U.S. Securities and Exchange Commission for her deep loyalty to SEC Chairman Mary Schapiro.

Now the veteran regulator and SEC commissioner - one of two Democrats on the SEC - is moving to the fore at the powerful agency, taking over the chairmanship after Schapiro steps down next month. The promotion is prompting regulatory watchers to talk about whether Walter will blaze her own path.

"She has been very loyal to Mary Schapiro, and there are times when I thought she prioritized her loyalty to Mary over sometimes even her own positions on an issue," said Barbara Roper, the director of investor protection for the Consumer Federation of America.

"It will be interesting to see what she is like when she comes out of Mary's shadow. Will it be more of the same? Or ... will her own style and views become more apparent?"

Walter's and Schapiro's strong working relationship has carried through their closely intertwined career paths to their nearly uniform agreement on controversial regulations.

The two women first worked together at the SEC, when Schapiro started there as a commissioner in 1988 and Walter worked as a deputy director in the Corporation Finance Division.

They later worked together at the Commodity Futures Trading Commission and the Financial Industry Regulatory Authority before returning to the SEC, where they served side by side.

With just one exception, Walter has publicly voted for all of the regulations championed by Schapiro - from the controversial "proxy access" rule later overturned by a U.S. appeals court to rules that force companies to disclose if their products contain certain African conflict minerals.

Walter's only public dissent was over a rule creating a central database that stores every trade order, execution and cancellation. Walter argued that the rule was too weak.

For the most part, the financial services sector and the legal community are not expecting many surprises when Walter takes over the agency's reins next month after Schapiro steps down from her post.

"She will pursue the agenda that Schapiro started," said Thomas Sporkin, a former top SEC enforcement attorney now with Buckley Sandler, a financial services law firm. "Essentially you are handing off the mantle to somebody who has the same agenda."

That would probably mean moving full steam ahead with finalizing Wall Street reforms required by the Dodd-Frank Act of 2010, including adding transparency to the derivatives market and revamping oversight of credit rating firms.

It could also mean trying to advance Schapiro's own initiatives, including reworking the structure of U.S. markets to ensure that high-frequency traders don't get an unfair edge over ordinary investors.

But Walter is facing a challenge that Schapiro did not for most of her tenure - trying to win support for reforms from an SEC split between two Democrats and two Republicans. Even if President Barack Obama moves quickly to nominate another commissioner, it is expected to take months to secure Senate confirmation.

"The SEC chairmanship is a difficult job any way you cut it, and at least as it stands right now, she is dealing with a four-person instead of a five-person commission," said David Tittsworth, the executive director of the Investment Adviser Association. "I don't think her job was made any easier by the fact that you lose Schapiro."

SMART AND TOUGH

Walter, 62, is a Brooklyn-born Democrat who has spent most of her career as a financial regulator.

With an undergraduate degree from Yale and a law degree from Harvard, Walter has a reputation as a smart and accomplished attorney with a deep knowledge of the industry.

She is well respected in SEC circles, including by those who tend not to agree with her liberal-leaning regulatory philosophy, and many say she's been accessible to interest groups.

Former Republican SEC Commissioner Paul Atkins, who has known Walter for 22 years, said her deep SEC background will be an asset.

"There is a lot of promise there," Atkins said. "If she draws on all of that, I think she can do a great job."

Walter joined the SEC as a commissioner in July 2008, a tumultuous time in both the agency's history and her personal life. About a month into her tenure, Walter was diagnosed with ovarian cancer. It was the second time in her life she had fought cancer. She had successfully beaten breast cancer during her career at the CFTC in the 1990s.

Walter underwent treatments at the same time as the SEC was dealing with the collapse of investment bank Lehman Brothers and acute criticism for not uncovering Bernard Madoff's decades-long $65 billion Ponzi scheme.

Today, Walter is in good health, with no signs of cancer.

Though her SEC term technically expired in June, she will be able to continue serving at least until the end of December 2013.

Walter has been coy about whether she wants a longer appointment as the head of the SEC, and the White House is said to be looking at other replacements with potentially more name recognition.

Among those names are Sallie Krawcheck, a former top executive at Bank of America and Citigroup, and Treasury official Mary Miller, who spent 26 years at T. Rowe Price.

FAVORS MORE MUNI DISCLOSURE

Although Walter's policy positions have mostly been in lockstep with Schapiro's, Walter found her niche at the SEC.

She is probably best known for championing potential reforms for the U.S. municipal market. Earlier this year, she played a leading role in the rollout of a new report by the SEC calling for new measures to bolster investor protection, such as forcing states and cities to disclose more financial information.

Scott Lilienthal, a partner in Hogan Lovells and president of the National Association of Bond Lawyers, said Walter has demonstrated a willingness to be flexible on new rules for the muni market. He described her as "pragmatic."

POSSIBLE FIDUCIARY FIGHT

Another area in which she's been vocal is the oversight of investment advisers.

Two years ago, Walter dissented on a key SEC study that laid out three potential ways to enhance the oversight of investment advisers because of a lack of resources at the SEC.

Walter said the study lacked balance and failed to address the many benefits of self-regulation - an option staunchly opposed by investment advisers, who believe it would add an onerous layer of regulation by a brokerage watchdog that doesn't intimately understand the advisory industry.

Her views on the issue have made "a lot of advisers nervous," said Knut Rostad, the president of the Institute for the Fiduciary Standard, a group designed to promote and protect the investment advisory fiduciary standard that already exists.

"Given what she has done on the SRO (self-regulatory organization) issue might lead one to believe she may be more aggressive."

(Reporting by Sarah N. Lynch; Additional reporting by Aruna Viswanatha; Editing by Karey Wutkowski and Jan Paschal)

Source: http://news.yahoo.com/secs-walter-seen-taking-similar-path-ally-schapiro-022016827--sector.html

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Wednesday, November 28, 2012

Overnight Video: Love Letter to Plywood (Little green footballs)

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Personal coaching app tracks sleep, diet, fitness - Dieting -Weight ...

? Dieting ? ? Weight Loss ? ? Sleep Aid ? Nov 26, 2012

Trying to get fit or lose weight but lacking the motivation and willpower? A new app that acts like a digital personal coach monitors fitness, activity, sleep and diet and provides tips for health and productivity.

The app called Larklife gathers data via a wristband and provides personalized advice which is displayed on the smartphone app. It can deduct if the wearer is not getting enough sleep and how sedentary they are, according to its creators.

?In the background it?s as if you had your own personal fitness trainer, productivity coach and sleep coach all working together to give you the easiest way to improve at this moment,? said Julia Hu, CEO and co-founder of the Mountain View, California-based company Lark.

After a poor night?s sleep, for example, the app might suggest extra protein for breakfast, based on research that it can improve mental focus when someone is sleep deprived. Thirty minutes after a workout, it might remind the user to drink water to keep hydrated.

The app is part of the growing wearable technology market, which is expected to nearly double by 2014, according to a report by research firm Juniper Research. Many wearable technology devices connect with smartphone apps to display the data they gather.

There is a growing supply of health and fitness tracking apps and gadgets on the market, including the Nike+ FuelBand, Fitbit and Jawbone UP, but Hu said her product provides real-time advice and does not focus on tracking metrics like calories burned or distance traveled.

?Data is incredibly important as the first step, but the layer on top that everyone is missing is ?what does this actually mean for me?? she said.

Most people don?t care about shaving 10 seconds off their running time, she added, but they do want to lose a few pounds, improve productivity and have more energy.

The Larklife app provides its coaching wirelessly in real-time.

?When we?re building good habits it?s important to have that positive reinforcement in real-time,? Hu explained.

All the advice that the app provides is based on real-time data from the wristband, such as a reminder that the wearer has been sitting for more than 100 minutes and should walk around.

?It?s a gentle nudge and friendly reminder at the time when you?re supposed to be doing it that just pushes you to take that extra little step,? explained Hu.

The company said it developed the app with sleep, nutrition, fitness and circadian rhythm experts and neuroscientists.

For dieters the app automatically logs meal times and can record more detailed information, such as type of food consumed. It will be available for iPhone and iPod touch devices in December. The wristband will be sold in Apple stores and online in the United States in December for $149.99.

###

By Natasha Baker

Provided by ArmMed Media




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Tuesday, November 27, 2012

UK watchdog fines UBS over trading scandal

ZURICH (Reuters) - UBS was fined 30 million pounds ($48 million) by Britain's financial watchdog and put under extra scrutiny by its Swiss counterpart over failings that allowed a rogue trader to lose $2.3 billion.

Announcing the fine on Monday, the director of enforcement at Britain's Financial Services Authority (FSA) said the Swiss bank's risk control systems were "seriously defective."

Kweku Adoboli, a trader on UBS's Exchange Traded Funds desk in London, was jailed for seven years last week after admitting trading far in excess of authorized limits in the biggest fraud in British history.

"Failures of this type in firms of the size and standing of UBS not only damage the firms concerned but also wider confidence in the integrity of the markets and the financial system," the FSA's Tracey McDermott said.

In a separate announcement, the Swiss financial regulator Finma said it was examining whether UBS should increase capital to back its operational risks. A Finma spokesman declined to elaborate.

Espirito Santo Investment Bank analyst Andrew Lim doubted whether the Swiss regulator would push UBS to raise more capital because the bank was already in a strong position.

"The fine is immaterial and the steps on the capital front are also immaterial because they are so well capitalized," Lim said.

"Finma is just doing a 'belt and braces' approach and showing they are at the forefront on being tough on regulation," he added.

Since the government bailed out UBS during the 2008 financial crisis, Switzerland has drawn up tough new capital standards for its two global banks - UBS and Credit Suisse - that go beyond the new Basel III global rules.

UBS said on Monday it had made progress over the past year "reinforcing our position as one of the most financially sound global banks."

In its annual report, UBS said it increased its risk- weighted assets for operational risk to 58.9 billion Swiss francs ($63.36 billion) on December 31, 2011 from 51.9 billion francs a year earlier as agreed with Finma after the trading scandal.

TOO MUCH TRUST

The Swiss regulator on Monday said it is appointing an independent investigator to see whether the action UBS is taking to put things right after last year's scandal is proving effective.

Finma said the bank's control functions had been based too much on trust and that it had sent misleading signals by awarding bonuses and pay rises to Adoboli, even though he had breached the rules.

UBS said it accepted the regulators' findings and the penalties, adding it was pleased that the regulators had acknowledged the steps the bank has taken including disciplinary action against staff.

UBS Chief Executive Sergio Ermotti, installed after Oswald Gruebel stepped down over the scandal, announced a major restructuring last month to wind down large, risky parts of its investment bank.

Those changes will help UBS cut its total capital requirements under the Basel III rules to 17.5 percent from 19 percent.

Shares in UBS were down 0.6 percent by 0601 EDT compared with a 0.9 percent lower European banking index.

(Editing by Emma Thomasson and Erica Billingham)

Source: http://news.yahoo.com/swiss-regulator-beefs-control-measures-ubs-081045756--sector.html

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AP IMPACT: Will NYC act to block future surges?

Think Sandy was just a 100-year storm that devastated New York City? Imagine one just as bad, or worse, every three years.

Prominent planners and builders say now is the time to think big to shield the city's core: a 5-mile barrier blocking the entryway to New York Harbor, an archipelago of man-made islets guarding the tip of Manhattan, or something like CDM Smith engineer Larry Murphy's 1,700-foot barrier ? complete with locks for passing boats and a walkway for pedestrians ? at the mouth of the Arthur Kill waterway between the borough of Staten Island and New Jersey.

Act now, before the next deluge, and they say it could even save money in the long run.

These strategies aren't just pipe dreams. Not only do these technologies already exist, some of the concepts have been around for decades and have been deployed successfully in other countries and U.S. cities.

So if the science and engineering are sound, the long-term cost would actually be a savings, and the frequency and severity of more killer floods is inevitable, what's the holdup?

Political will.

Like the argument in towns across America when citizens want a traffic signal installed at a dangerous intersection, Sandy's 43 deaths and estimated $26 billion in damages citywide might not be enough to galvanize the public and the politicians into action.

"Unfortunately, they probably won't do anything until something bad happens," said CDM Smith's Murphy. "And I don't know if this will be considered bad enough."

Sandy and her 14-foot surge not bad enough? By century's end, researchers forecast up to four feet higher seas, producing storm flooding akin to Sandy's as often as several times each decade. Even at current sea levels, Sandy's floodwaters filled subways, other tunnels and streets in parts of Manhattan.

Without other measures, rebuilding will simply augment the future destruction. Yet that's what political leaders are emphasizing. President Barack Obama himself has promised to stand with the city "until the rebuilding is complete."

So it might take a worse superstorm or two to really get the problem fixed.

The focus on rebuilding irks people like Robert Trentlyon, a retired weekly newspaper publisher in lower Manhattan who is campaigning for sea barriers to protect the city: "The public is at the woe-is-me stage, rather than how-do-we-prevent-this-in-the-future stage."

He belongs to a coterie of professionals and ordinary New Yorkers who want to take stronger action. Though pushing for a regional plan, they are especially intent on keeping Manhattan dry.

The 13-mile-long island serves as the country's financial and entertainment nerve center. Within a 3-mile-long horseshoe-shaped flood zone around its southernmost quadrant are almost 500,000 residents and 300,000 jobs. Major storms swamp places like Wall Street and the site of the World Trade Center.

Proven technology already exists to blunt or virtually block wind-whipped seas from overtaking lower Manhattan and much of the rest of New York City, according to a series of Associated Press interviews with engineers, architects and scientists and a review of research on flooding issues in the New York metropolitan area and around the globe.

These strategies range from hard structures like mammoth barriers equipped with ship gates and embedded at entrances to the harbor, to softer and greener shoreline restraints like man-made marshes and barrier islands.

Additional landfill, the old standby once used to extend Manhattan into the harbor, could further lift vulnerable highways and other sites beyond the reach of the seas.

Even more simply, the rock and concrete seawalls and bulkheads that already ring lower Manhattan could be built up, but now perhaps with high-tech wave-absorbing or wave-reflecting materials.

Seizing the initiative from government, business and academic circles have fleshed out several dramatic concepts to hold back water before it tops the shoreline. Two of the most elaborate proposals are:

? A rock causeway, with 80-foot-high swinging ship gates, would sweep five miles across the entryway to inner New York Harbor from Sandy Hook, N.J., to Breezy Point, N.Y. To protect Manhattan, another shorter barrier is needed to the north, where the East River meets Long Island Sound, and another small blockage would go up near Sandy Hook. This New Jersey-side barrier and a network of levees on both ends of the causeway could help protect picturesque beach communities like Atlantic Highlands, in New Jersey to the west, and the Rockaways, in New York City to the east. This so-called outer barrier option was conceived for a professional symposium by the engineering firm CH2M HILL, which last year finished building a supersized 15-mile barrier guarding St. Petersburg, Russia, from Baltic Sea storms.

? An extensive green makeover of lower Manhattan would install an elaborate drainage system beneath the streets, build up the very tip by 6 feet, pile 30-foot earthen mounds along the eastern edge, and create perimeter wetlands and a phalanx of artificial barrier islets ? all to absorb the brunt of a huge storm surge. Plantings along the streets would help soak up runoff that floods the city sewers during heavy rains. This concept was worked up by DLANDSTUDIO and Architecture Research Office, two city architectural firms, for a museum project.

What's missing is not viable ideas or proposals, but determination. Massive projects protecting other cities from the periodic ravages of stormy seas usually happened after catastrophes on a scale eclipsing even Sandy.

It took the collapse of dikes, drowning deaths of more than 1,800 people, and evacuation of another 100,000 in 1953 for the Dutch to say "Never again!" They have since constructed the world's sturdiest battery of dikes, dams and barriers. No disaster on that scale has happened since.

It took the breach of levees, a similar death toll, and flooding of 80 percent of New Orleans from Hurricane Katrina in 2005 to marshal the momentum finally to build a two-mile barricade against the Gulf of Mexico.

A handful of seaside New England cities ? Stamford, Conn.; Providence, R.I.; and New Bedford, Mass. ? have built smaller barriers after their own disasters.

However, New York City, which mostly lies just several feet above sea level, has so far escaped the horrors visited elsewhere. Its leaders have been brushing off warnings of disaster for years.

Retired geologist Jim Mellet of New Fairfield, Conn., recalls hearing a story told to him by the late Bill A. O'Leary, a retired city engineer at the time: He and other engineers, concerned about battering floods, had approached power broker Robert Moses more than 80 years ago to ask him to consider constructing a gigantic barrier to hold back storm tides at the entrance to the city's Upper Bay.

Moses supposedly squashed the idea like an annoying bug. "According to Bill, he stood there uninterested, with his arms folded on his chest, and when they finished the presentation, he just said, 'No, it will destroy the view.'" Or perhaps he was already mulling other plans for the same site, where he would build the Verrazano Narrows Bridge years later.

Many city projects, like the Westway highway plan of the 1970s and 1980s, died partly because of the impact they would have on the cherished view of water from the congested cityscape. Imagine, then, the political viability of a project that might further block access to the harbor or the view of the Statue of Liberty from the tip of Manhattan.

"I can assure that many New Yorkers would have strong opinions about high seawalls," said an email from a retired New York commander of the U.S. Army Corps of Engineers, Bud Griffis, who was involved in the permitting process for the failed Westway.

However, global warming and its rising sea levels now make it harder simply to shrug off measures to shield the city from storms. Sandy drove 14-foot higher-than-normal seas ? breaking a nearly 200-year-old record ? into car and subway tunnels, streets of trendy neighborhoods, commuter highways and an electrical substation that shorted out nearly all of lower Manhattan.

The late October storm left 43 dead in the city, and City Council Speaker Christine Quinn estimated at least $26 billion in damages and economic losses. The regional cost has been estimated at $50 billion, making Sandy the second most destructive storm in U.S. history after Katrina.

Yet heavier storms are forecast. A 1995 study involving the U.S. Army Corps of Engineers envisioned a worst-case storm scenario for New York: High winds rip windows and masonry from skyscrapers, forcing pedestrians to flee to subway tunnels to avoid the falling debris. The tunnels soon flood.

With its dense population and distinctive coastline, New York is especially vulnerable, with Manhattan at the center.

The famous island can be pounded by storm surges from three sides: from the west via the Arthur Kill, from the south through the Upper Bay, and from the Long Island Sound through the East River. Relatively shallow depth offshore allows storm waters to pile up; the north-south shoreline of New Jersey and the east-west orientation of Long Island further channel gushing seas right at Manhattan.

Some believe that Sandy was bad enough at least to advance more serious study of stronger protections. "I think the superstorm we had really put the fear of God into people, because no one really believed it would happen," said urban planner Juliana Maantay at Lehman College-City University of New York.

But nearly all flood researchers interviewed by the AP voiced considerable skepticism about action in the foreseeable future. "In a half year's time, there will be other problems again, I can tell you," said Dutch urban planner Jeroen Aerts, who has studied storm protections around the world.

William Solecki, a Manhattan-based Hunter College planner who has been at the center of city and state task forces on climate change, guessed that little more will be done to prevent future flooding beyond "nibbling at the edges" of the threat.

In recent years, the city has been enforcing codes that require flood-zone builders to keep electrical and other critical systems above predicted high water from what was until recently thought to be a once-in-a-century storm. Sealing other key equipment against water has been encouraged. The city has tried to keep storm grates free of debris and has elevated subway entrances. The buzz word has been making things more "resilient."

But this approach does little to stop swollen waters of a gigantic storm from pouring over lower Manhattan. "Resiliency means if you get knocked down, this is how you get back up again," huffs activist Trentlyon. "They just were talking about what you do afterward." He said Sandy's flood water rose to 5 feet at street level in Chelsea, where he lives on the western side of lower Manhattan.

The city has at least toyed with the idea of barriers and even considered various locations in a 2008 study. "I have always considered that flood gates are something we should consider, but are not necessarily the immediate answer to rush toward," said Rohit Aggarwala, a Stanford University teacher who is former director of the New York mayor's Office of Long-Term Planning and Sustainability.

Unswayed by Sandy, Mayor Michael Bloomberg and his assistants have been blunter. Bloomberg said barriers might not be worthwhile "even if you spent a fortune."

Deputy Mayor Cas Holloway said no specific measures ? whether more wetlands, higher seawalls or harbor barriers ? have been ruled out because "there's no one-size-fits-all solution." But he compared sea barriers to the Maginot Line, the fortified line of defenses that Germany quickly sidestepped to conquer France at the beginning of World War II.

"The city is not going to be totally stormproof, but I think it can be very adaptable," he added. He said that new flood maps informed by Sandy are being drawn up, and he suspects they will extend the zones where new developments must install critical equipment above flood level.

Computer simulations indicate that hard barriers, which have worked elsewhere around the world, would do a good job of shielding New York neighborhoods behind them. But they'd actually make flooding worse just outside the barriers, where surging waters would pile up with nowhere to go.

The patriarch of this research is Malcolm Bowman, a native New Zealander who leads a passionate cadre of barrier researchers at Stony Brook University on the northern shore of Long Island. His warnings have mostly gone unheeded. "I feel like a biblical prophet crying in the wilderness: 'The end is near!'" Bowman said.

Unbowed, he continues to preach against incremental measures. "If you get a storm and a big oak tree falls on your house, then whether you fix your gutter doesn't matter," he said.

In recent years, his logic has finally begun to resonate a bit more. Nicholas Kim, an oceanographer with engineering firm HDR HydroQual who studied with Bowman in the 1980s, said his mentor has been thinking about barriers since then: "Everybody said, 'You're crazy!' But now it's becoming clear that we need protection."

Even massive structures don't shield everyone, though. A 2009 four-barrier study co-authored by Kim found that in a simulated storm, barriers still failed to protect large swaths of Queens and sections of other outlying boroughs with a total of more than 100,000 people.

Researchers also have predicted at least a modest additional one-foot rise of stormy seas as water piles up outside the barriers. "If you're the guy just outside the barrier, and you're paying taxes and you're not included, you're not going to be very happy," said oceanographer Larry Swanson at Stony Brook University.

How such barriers would affect water movement, silt and marine life also remains an open question requiring further study for each case.

The scale and costs of hard barrier schemes have further put off many critics. After flooding from Hurricane Irene last year, city representatives asked Aerts, the Dutch planner, to compare the cost and benefits of barriers to existing approaches. His initial analysis will not be finished until February, but his early cost estimate for barriers and associated dikes for New York City is $15 billion to $27 billion ? comparable to that of the record-setting $24 billion Big Dig that reshaped Boston's waterfront ? not to block storms, but to unblock traffic and views of the waterfront.

Barrier defenders counter by pointing to the cost of storm damages. Stony Brook meteorologist Brian Colle said: "When you think of the cost of a Sandy, which is running in the billions, these barriers are basically going to pay for themselves in one or two storms." Advocates say tolls on trains or cars riding atop a barrier could help finance the project.

While appealing for rebuilding, Council Speaker Quinn also has said that "the time for casual debate is over" and called for a bold mix of resiliency with grander protective structures. She has estimated the cost of her plan at $20 billion.

Other massive protection schemes, like the green makeover of lower Manhattan, also would probably run into the billions. And soft protections are meant only to defuse, not stop, rising waters. Sandy battered parts of Long Island behind barrier islands and wetlands.

Nor is it clear that Manhattan has enough space to fashion more extensive wetlands of the sort that help protect the Gulf Coast, however imperfectly. "New York is too far gone for wetlands," said Griffis, the retired Army Corps commander for New York.

Sen. Charles Schumer, D-N.Y., has announced he will spearhead efforts to request a corps study of whether barriers or other options would work better. However, it remains unclear if Congress would be willing to fund such a study, which would undoubtedly take several years and cost millions of dollars.

And even before a dime has been appropriated, the corps is lowering expectations. Says spokesman Chris Gardner: "You can't protect everywhere completely at all times."

___

Associated Press National Writer Adam Geller and AP researcher Julie Reed contributed to this report.

___

The AP National Investigative Team can be reached at investigate(at)ap.org

Source: http://news.yahoo.com/ap-impact-nyc-act-block-future-surges-175541122--finance.html

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GOES-R satellite program undergoes successful review

GOES-R satellite program undergoes successful review [ Back to EurekAlert! ] Public release date: 27-Nov-2012
[ | E-mail | Share Share ]

Contact: Rob Gutro
robert.j.gutro@nasa.gov
443-858-1779
NASA/Goddard Space Flight Center

The GOES-R Series Program, which is leading the effort to replace and upgrade NOAA's existing fleet of geostationary satellites that track severe weather across the United States, received a favorable appraisal conducted by an external team of aerospace experts of its preparations to launch the new series, beginning in late 2015.

"Severe weather was again a major story in America this year," said Mary Kicza, assistant administrator of NOAA's Satellite and Information Service. "Passing this Mission Critical Design Review gives us confidence that the GOES-R Program's development is progressing well and will be ready to carry the latest technology to help improve NOAA's weather forecasts."

At all times, NOAA operates two Geostationary Operational Environmental Satellites (GOES) from a fixed position, 22,300 miles above the Earth. Additionally, NOAA keeps one GOES in orbital storage mode, ready to step in if one of the active satellites experiences trouble. NOAA's geostationary satellites constantly monitor all weather conditions, from tornadoes, floods and snowstorms, to wildfires and developing tropical storms. Instruments on GOES also monitor solar activity.

NOAA's GOES-13, which is the GOES East satellite, proved its mettle when Sandy threatened the Caribbean and the U.S., sending more than 1,200 images of the storm to NOAA forecasters, from October 20-31, as it approached -- and then impacted -- the Eastern seaboard.

NOAA manages the GOES-R Series Program through an integrated NOAA-NASA program office, staffed with personnel from NOAA and NASA, and co-located at NASA's Goddard Space Flight Center in Greenbelt, Md. Beginning with the first scheduled launch in 2015, the four GOES-R Series satellites will extend the GOES system through 2036.

The GOES-R satellites are expected to more than double the clarity of today's GOES imagery and provide more atmospheric observations than current capabilities with more frequent images. Data from the GOES-R instruments will be used to create many different products that will help NOAA meteorologists and other users monitor the atmosphere, land, ocean and the sun. GOES-R will also carry a new Geostationary Lightning Mapper that will provide for the first time a continuous surveillance of total lightning activity throughout the Americas and adjacent oceans.

The satellite and instruments are procured and managed by NASA as part of the GOES-R Program at NASA Goddard. "This is a critical milestone in our program," said Pam Sullivan, project manager of the GOES-R Flight Project at NASA Goddard. "We have now completed spacecraft design and are transitioning into fabrication as we prepare to integrate the GOES-R instruments."

"We're just a few years away from seeing significant improvements in the way NOAA will serve the public with better weather forecasts and warnings," said Greg Mandt, director of the GOES-R Series Program. "That's something everyone should be excited about."

###

NOAA's mission is to understand and predict changes in the Earth's environment, from the depths of the ocean to the surface of the sun and to conserve and manage our coastal and marine resources.

For more information about GOES-R, visit: www.goes-r.gov/


[ Back to EurekAlert! ] [ | E-mail | Share Share ]

?


AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.


GOES-R satellite program undergoes successful review [ Back to EurekAlert! ] Public release date: 27-Nov-2012
[ | E-mail | Share Share ]

Contact: Rob Gutro
robert.j.gutro@nasa.gov
443-858-1779
NASA/Goddard Space Flight Center

The GOES-R Series Program, which is leading the effort to replace and upgrade NOAA's existing fleet of geostationary satellites that track severe weather across the United States, received a favorable appraisal conducted by an external team of aerospace experts of its preparations to launch the new series, beginning in late 2015.

"Severe weather was again a major story in America this year," said Mary Kicza, assistant administrator of NOAA's Satellite and Information Service. "Passing this Mission Critical Design Review gives us confidence that the GOES-R Program's development is progressing well and will be ready to carry the latest technology to help improve NOAA's weather forecasts."

At all times, NOAA operates two Geostationary Operational Environmental Satellites (GOES) from a fixed position, 22,300 miles above the Earth. Additionally, NOAA keeps one GOES in orbital storage mode, ready to step in if one of the active satellites experiences trouble. NOAA's geostationary satellites constantly monitor all weather conditions, from tornadoes, floods and snowstorms, to wildfires and developing tropical storms. Instruments on GOES also monitor solar activity.

NOAA's GOES-13, which is the GOES East satellite, proved its mettle when Sandy threatened the Caribbean and the U.S., sending more than 1,200 images of the storm to NOAA forecasters, from October 20-31, as it approached -- and then impacted -- the Eastern seaboard.

NOAA manages the GOES-R Series Program through an integrated NOAA-NASA program office, staffed with personnel from NOAA and NASA, and co-located at NASA's Goddard Space Flight Center in Greenbelt, Md. Beginning with the first scheduled launch in 2015, the four GOES-R Series satellites will extend the GOES system through 2036.

The GOES-R satellites are expected to more than double the clarity of today's GOES imagery and provide more atmospheric observations than current capabilities with more frequent images. Data from the GOES-R instruments will be used to create many different products that will help NOAA meteorologists and other users monitor the atmosphere, land, ocean and the sun. GOES-R will also carry a new Geostationary Lightning Mapper that will provide for the first time a continuous surveillance of total lightning activity throughout the Americas and adjacent oceans.

The satellite and instruments are procured and managed by NASA as part of the GOES-R Program at NASA Goddard. "This is a critical milestone in our program," said Pam Sullivan, project manager of the GOES-R Flight Project at NASA Goddard. "We have now completed spacecraft design and are transitioning into fabrication as we prepare to integrate the GOES-R instruments."

"We're just a few years away from seeing significant improvements in the way NOAA will serve the public with better weather forecasts and warnings," said Greg Mandt, director of the GOES-R Series Program. "That's something everyone should be excited about."

###

NOAA's mission is to understand and predict changes in the Earth's environment, from the depths of the ocean to the surface of the sun and to conserve and manage our coastal and marine resources.

For more information about GOES-R, visit: www.goes-r.gov/


[ Back to EurekAlert! ] [ | E-mail | Share Share ]

?


AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.


Source: http://www.eurekalert.org/pub_releases/2012-11/nsfc-gsp112712.php

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Selecting Organic SEO for Superior Company Position ...

SEO is a vital element of web marketing. Each web marketing strategy follows a SEO system. Without SEO, businesses are not able to get situation or position in search engine results. If you'd like your company to catch the attention more clients and procure more gross sales, devote on SEO. Be sure you obtain organic SEO companies. There are lots of techniques to get your website within the major search results just a few of those methods are illegal. It could cost you a good deal if you will not pick very carefully your methods.

Keyword Research the interest:

Organic SEO companies assist you to locate the right search term phrases and terms to utilize. An incredible SEO provider will even inform you the proportion of rivals and relevance of the search term phrases. Being conscious of which phrases and words are well-known in your market have to help you organize your written content material as well as other marketing goods. Achieve a key phrase density evaluation at the same time. This would help you understand how much you'll be able to make use of the search term phrases, like the utmost range you'll be able to make use of them in a unique written content material. It is actually ideal in case your supplier may also assist in choosing the keyword phrases to utilize. This only shows how committed the company is within organic SEO companies.

Written content material Improvement:

Key phrase research is going to be foundation of written content material creating. It drives the way you make as well as arrange written content material. Depending on the search term words as well as your area of interest, your marketing aim might vary. Organic SEO needs creating well-written, useful, and associated written content material. You will not rank properly if you usually do not existing excellent details. Search engines like Google tend to be rigid along with website written content material as well as other post marketing goods. It's possible to only rank naturally and keep the problem in case you convince look engines you may be reputable and normal.

Weblink Dropping:

You may even rating position points degrees of training high quality outgoing as well as ingoing hyperlinks. Weblink for your website to other sources. This will expand your reach just like your publicity online. If people can easily see your hyperlinks as well as entry your hyperlinks, you will get more readers. Ensure that your website attaches with other website pages with equivalent written content material as well as specific niche market. You will not rank in search engines if you don't possess associated hyperlinks.

Selecting professional:

To prevent issues, trust your SEO to a specialist provider. In addition to the methods, locate out additionally utilizing other methods like URL rewriting SEO from a specialist.

Source: http://www.articleswide.com/article/9951-Selecting_Organic_SEO_for_Superior_Company_Position.html

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Interview with Crisis Communications Expert Caroline Sapriel ...

This week, we continue our series of interviews with crisis communications thought leaders on our online reputation management blog with Caroline Sapriel, founder and Managing Director of CS&A, a global risk and crisis management consulting firm working with multinational clients across industry sectors in Asia, the Middle East and Africa, Europe, and the Americas. With over 25 years of experience in risk and crisis management, corporate communications and public affairs, Caroline Sapriel is recognized as a leader in her profession and acknowledged for her ability to provide customized, results-driven counsel and training at the highest level.

What is crisis communications?

Crisis Communication is the process by which an organization communicates with all stakeholders relevant to the crisis. The media (mainstream and social) is a critical vehicle to get the message across to all publics. However, crisis communication includes internal communication as well as the engagement, whether pro-active or reactive, with the groups/individuals impacted by the crisis. Crisis Communication must form an integral part of the organization?s overall Crisis Management process and be based on the crisis strategy adopted by the affected organization. To be effective communication in a crisis must be founded on the organization?s values and business principles. A Mission Statement must be articulated early on in the crisis to help steer the organization and hold the course through rough times.

What are the biggest mistakes you see people and companies make when dealing with the media?

They wait too long to respond/communicate and lose control. They mistakenly believe that by waiting for more facts, they will avoid speculation and rumors. Leaving a communication void with the media actually tends to make things worse as the media will fill this void by getting information from any source and not always reliable ones. Waiting too long to respond to media inquiry can also give the impression that the organization/individual concerned is hiding something.

How important is social media to your reputation management strategy?

In today?s world, social media is critical, but must be dealt with strategically, especially in crisis times. Whilst speedy response is vital, knee-jerk reactions should be avoided. Addressing stakeholder concerns raised through social media networks effectively in a crisis requires a well thought-out response strategy integrating mainstream and social media. It takes manpower and resources and is difficult to improvise. Those organizations with an existing presence on and engagement with social media networks, stand a better chance to succeed.

What is the first thing a company should do when there is a PR disaster?

Get the facts, assess the situation for further risks and threats and prepare a holding statement reiterating the organization?s values and priorities on people safety if it is at stake.

How can CEOs help build and repair corporate reputation?

Reputation is based on credibility, which in turn is based on being truthful. CEOs that recognize this, work on establishing and maintaining credibility, before, during and after a crisis.

What can employees do to help their company during and after a PR crisis?

Organizations that have actively engaged and communicated with their employees at the onset of a crisis will be more likely to get support from them in return than if they have kept them in the dark. Employees that respect that only authorized spokespersons can speak to the media will help avoid the spread of rumors during a crisis and throughout the recovery phase.

What can companies do to better prepare for a public relations crisis?

Active monitoring and analysis of mainstream and social media will help to detect and proactively manage issues that may arise. Mapping stakeholders will also help identify possible areas of tensions and conflicting agendas that may escalate. Last but not least, having a policy and the infrastructure in place will allow the organization to provide an adequate response timely.

Source: http://www.business2community.com/expert-interviews/interview-with-crisis-communications-expert-caroline-sapriel-0335957

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Monday, November 26, 2012

Police Cracking Down on ATV Riders - South Brunswick, NJ Patch

South Brunswick Police are conducting a crackdown on individuals riding dirt bikes and ATVs after numerous complaints about the vehicles operating in the eastern portion of town.

Residents have complained about the vehicles operating on Davidson Mill Road along high tension lines, and in the rear of the Ireland Brook development. Police are asking for voluntary compliance, but riders caught violating the law will face zero tolerance enforcement, according to police.

In October last year,?a 19-year-old South Brunswick man was killed in an ATV accident near Davidson Mill Road.?The victim was riding on an ATV trail with two friends, who were on separate ATV's, police said.?The victim then came across a large puddle of water on the trail and apparently lost control of his vehicle after hitting the puddle, causing the ATV to flip over.

Violators are subject to a fine of up to $1,000 and their vehicles could be impounded.?South Brunswick Township's ordinance 88-21 prohibits the use of these ATV?s and bikes.?

Sec. 88-21. - Prohibited acts.?
It shall be unlawful for any person to operate any motorized vehicle, including motorcycles, snowmobiles, mopeds, mini-bikes, trail bikes, motor scooters, go-carts, motorized skateboards, all-terrain vehicles (ATV's) and dune buggies or any other vehicle in the class known as recreational vehicles on any property or under any circumstances described in section 88-22.?

--

Be the first to know. Follow Patch on Facebook for up to the minute South Brunswick news.?

Visit?www.facebook.com/SouthBrunswickPatch?and like us. You can also find us on Twitter at ?twitter.com/SBrunswickPatch.

Source: http://southbrunswick.patch.com/articles/police-cracking-down-on-atv-riders

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Sunday, November 25, 2012

Saudi Grand Mufti warns Gulf public against unrest

JEDDAH, Saudi Arabia (Reuters) - Saudi Arabia's Grand Mufti, the highest religious authority in the birthplace of Islam, issued a condemnation of demonstrations that appeared to blame Iran for unrest among Shi'ite Muslims in Gulf Arab states.

"The Arab Gulf is being targeted by attacks seeking to discredit religion and eliminate the material interests and wealth it holds," Al-Watan newspaper quoted Sheikh Abdulaziz bin Abdullah Al al-Sheikh as saying in his Friday sermon in Riyadh.

Al-Sheikh warned people not to follow "enemies" who called on them to protest, saying they aimed to divide the people of the region.

Unrest has erupted among majority Shi'ites in Bahrain and minority Shi'ites in Eastern Saudi Arabia in the last two years. Sunni authorities have repeatedly blamed Shi'ite Iran, which denies involvement.

Tension has also run high over Iran's disputed nuclear program, which Gulf Arab rulers fear could help Iran acquire nuclear weapons.

The al-Saud dynasty rules in alliance with clerics who back the royal family and have wide influence over Saudi society.

Al-Watan said al-Sheikh also lashed out at what he called "satellite channels that broadcast evil" and urged owners to use them to promote security and obey their country's rulers.

(Reporting by Asma Alsharif; editing by Andrew Roche)

Source: http://news.yahoo.com/saudi-grand-mufti-warns-gulf-public-against-unrest-134918416.html

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